I have newly started accounting business, What open ended questions should I ask while cold calling the client?

I have newly started accounting business, What open ended questions should I ask while cold calling the client?
I have recently opened a small accounting home based business. My target market is Plumbers, construction workers and other small businesses. Can someone please give me some examples of open ended questions to ask my prospective clients to get their business?


Answers:

Rick T:  Hey SAm, Congrats w/ the new business. Now you need some clients. Why do you need clients? You see this is a question which deserves answering, so I would write down 10 reasons why you are good at what you do and formulate questions that deserve answering. Most open ended questions begin with why, what, how.Here is one for the books lol, Who does your accounting? Very simple The one thing that you want to convey to people is that 1. your are competent/trustworthy 2. you are friendly, people like dealing / friendly knowledgable people. Good luck and happy crunching!
2010-05-20 01:01:02
Chosen Answer
Journal Entry:  You need to find their accounting pain points and then describe how your service would help eliminate them.
2010-05-20 08:25:17